Freshman crafts makeup tips for 18,000 people

Makeup brushes sit in mason jars on Anna Garsia’s dresser while a Canon Rebel T4I sits pointed at a perfectly made bed – the backdrop to most of the freshman’s beauty YouTube videos.

In her time between classes, friends and work, Garsia has uploaded nearly 300 videos over the past four and a half years to her YouTube channel “Smilecuzurhappy,” a hobby that transformed into a part-time job that puts money in her pocket. She partnered with YouTube in 2011 and the website’s beauty network, Stylehaul, six months later.

Video by Sarah Mann.

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